Demand for 3D content is growing across e-commerce, gaming and immersive media. Brands need thousands of product variations.
Nvidia’s new DLSS 5 uses generative AI and structured graphics data to make video games more realistic. CEO Jensen Huang says ...
The MarketWatch News Department was not involved in the creation of this content. HongKong, China, Dec. 31, 2025 (GLOBE NEWSWIRE) -- For years, 3D pipelines have lived with an awkward compromise: ...
Atlas, an artificial intelligence-native video game content creation platform, announced today that it has launched a multi-agent system within its AI Studio for game asset production. Atlas AI Studio ...
Call of Duty Black Ops 7 is the latest high-profile game to confirm that it uses generative AI for some of its in-game assets, according to a disclosure on its Steam page. After similar disclosures ...
PCQuest on MSN
GTA 6 built on creativity, not AI magic: Take Two CEO says, AI creates assets not big hits
In a recent interview with the ‘The Game Business’, Take-Two CEO revealed the importance of AI in creating games, but he also emphasized on the fact that AI is only a tool to create assets and it ...
UK-based developer Jagex has said players will never encounter content created using AI within its games. Speaking to GamesIndustry.biz, the company's SVP of product, James Dobrowski, said that it has ...
HONG KONG, December 31, 2025 (EZ Newswire) -- For years, 3D pipelines have lived with an awkward compromise: geometry defines the shape, and textures are something you slap on afterward. It’s ...
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