Working with data storage technology company Cerbyte, Mayrhofer and colleagues were especially interested in identifying a ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Brands are increasingly eager to expand and engage with diverse audiences across multiple locations, campaigns, and time zones. They need a tool that can adapt ...

Thinking about incorporating QR codes into your marketing plans? Go for it! QR codes are a great way to engage with visitors and to turn offline experiences into memorable online experiences. Here are ...

Here are five ways you can take advantage of QR code-infused business card to make sure they're performing for your business ...

Carlos Netto is Co-founder and CEO of Matera, a software company he founded over 30 years ago in Brazil. QR codes are all around us—in stores, at the gym, in restaurants and even on TV. These URL QR ...

The Quick Response code (or QR code) was introduced in 1994, but it never really took off in the US until decades later when the pandemic created a need for a quick, easy, and (most importantly) touch ...