Not too long ago I was speaking to a colleague and friend who is seeking to create a new business opportunity for himself after reflectively reevaluating his life. During our conversation, we came to ...

Here’s how to create a concise explanation of your company’s objectives that helps develop a roadmap to achieve them. A mission statement serves as a clear and concise articulation of the company’s ...

“Do core values really matter?” Before I could pause to think I abruptly replied, “Yes, absolutely.” I had just finished giving a speech in Texas that touched on the topic of corporate values and one ...

One of the efforts addressed 37 or so years ago was the development of eight core community values: responsibility, respect for others, generosity, integrity, valuing the human worth and dignity of ...

Core values are the DNA of any organization. They can’t just be words on your website or live on a conference room wall. They must be the backbone of a company’s culture, how you behave as an ...

Jim Collins’s revered method for establishing company core values might not suit all businesses, particularly when disconnected from customer value propositions. Here are my suggestions for crafting ...

Every day, people are showing others what their guiding principles and morals are. By the decisions you have to make, big and small, you indicate the ethics and code of conduct by which you operate.

The modern employee and consumer want to know that companies care about more than just sales and profit. People are more motivated to work—and consumers are more likely to patronize a brand—when they ...